For drivers, the most recognizable change will be a new software system for tools like navigation, maintenance, and entertainment. According to a press release from both companies, this platform, called the “STLA SmartCockpit,” will be customized by vehicle brand and model with additional personalizations and upgrades available through an app store. Notably, the companies boast that the SmartCockpit may have AI-enhanced entertainment applications and Alexa-enabled voice assistance. It will also individually “adapt to customers’ behaviors and interests,” the companies claim, such as offering road trip planning options in popular family vehicles that could suggest on-the-go entertainment and possible stops.  Of course, if you drive a relatively low-tech vehicle and are just keen to have Alexa capability in your car, an Echo Auto will do the trick.